Five Things to Consider Before Going for M-commerce Development
The best businessmen of the 21st century are there for a reason. Their ability to profoundly carry out market research while keeping the possible demands of users in the future in mind was just unmatched. Moreover, they successfully utilized the ongoing technologies to promote their brand and make their reach to more number of customers around the world.
The same applies to today’s market. If you too own a production company and looking for ways to expand and outpace your competitors, then you might be thinking of taking off with an m-commerce (mobile e-commerce) app.
Over 2 billion people in the world are predicted to buy goods from online marketplaces in 2019. And a big chunk of them will be mobile shoppers. Thus, you stand a great chance of setting up a firm root right from the beginning if you emphasize on the features of a highly engaging e-commerce mobile app.
Even if you are the newest unicorn in the race, don’t trouble. Nothing will hamper your growth. All you need to not to miss out the following points elaborating several important aspects about an m-commerce app from choosing the best framework to the inclusion of the essential features:
1. Get the Best E-Commerce Platform For Your App
Developing an e-commerce app right from the scratch is a task with lots of hassle. Hence, instead of starting with general app development platforms, you should be looking for something exactly dedicated to the e-commerce niche.
Magento: Undoubtedly the most popular platform for developing e-commerce apps, Magento offers almost everything you would like to embed in your dream app. From the online payment feature and product display showcase, Magento also provides efficient back-end control and the possibility to add new offers and features to your app.
Shopify: This amazing platform along with woo-commerce, is gaining momentum because of its simplified features, easy setup process, and uncomplicated dashboard area.
OpenCart: As Magento, OpenCart provides lots of features that are necessarily required in an e-commerce app. It is based on PHP.
2. Don’t Forget a Simple Your App Flow
App flow means how your app process will go and how will all pages and functions will run. As an owner, you don’t have to get into the app flow so much as a developer would. All you need to do is to have a basic understanding of your app flow. Hence, just check if the registration process is quick and smooth or not and are you providing a number of online payment methods.
3. Simplified Admin Panel
Admin panel will be your control over the app and thus it should be simple and loaded with the feature to make any frequent changes rapidly. Bulk products upload, enable or disable offers and products, edit the information, and managing reviews are the basic functionality your admin panel must comprise.
4. Scope for Future Maintenance
If you have outsourced your e-commerce app from a third party, then always make sure that the company provides post-launch maintenance. Sometimes breakdown happens and that’s nothing new and thus remember to mention the support and maintenance clause in your contract up front with the third party development company.
Without a proper marketing campaign, it’s unlikely to ascent your business, especially when your competitors are throwing thousands of dollars for the marketing. Don’t worry, you don’t have to put that much amount in at the very beginning. A low budget but perfectly planned and targeted campaign would be enough for you. And with the brand’s success, you can increase the budget.
No doubt, that the vista of already established brands and vying competitors may seem frightening at first, but if you pay attention at some basic segments and must-have features of an m-commerce app, you will eventually outrun the competition and your brand will gain significant recognition.